How much cost does the publicity in Google AdWords?

How much the publicity in Google AdWords costs

What budget I need to announce in AdWords?

How much cost does the publicity in Google AdWords? This is a question that to us very frequently our clients do. The answer is very simple, the announcements in Google Adwords cost what you want to be spent.

You can decide to invest to month 25 €, 100 €, 700 €, 2,000 € or what you decide. It depends on the budget of that you arrange to marketing. What we usually recommend is that each company destines an annual percentage to marketing, and of that game for marketing, a part goes for the announcements in Google AdWords. We divide that part between 12 and we will have the monthly budget exactly to invest in these announcements. Logically, the more we invest, the more visits will receive our Web.

Also this annual budget of form concentrated at certain times of the year can be distributed, if we have a product or service of seasonal type.

Google does not receive to publish our announcements, the publication is gratuitous. Google only receives when a user clicks in the announcement and visits our Web. Therefore it is possible to be shelp that we only phelp by results, since our announcement will only appear in the screen of a user if it has introduced the key words that we have formed. Therefore, we have the security of which will only click those people whom they have looked for to us proactively. And they will only clicarán our announcement if they are interested in which puts in the text. By this tenth that is a system of publicity in which only payments by results: visits.

Once the user visits our Web, he will already depend on which the Web either is designed and or structured so that it leads the user to fulfill the objective of our Web and finishes being our client. But this escapes of the system of Google AdWords, only depends on how it is our Web. The paper of AdWords is simply to take quality visits to us, which happens later is thing aside.

Each keyword that we put in our campaign can have a different price, and can vary following the day. And not only it depends on the price of the keyword, which Google also receives to us depends on the quality of the campaign which we form. If we secured a good ratio of click by seen announcements, Google us abatara the price of each click, since it needs to show except our announcement and therefore we are profitable for him. Also they count factors as the coherence of our Web with the key words and the text of the announcements. And finally, if the Web loads fast by the good quality of the servant and because well it is optimized and it weighs little, it is another quality factor that Google awards. This is logical, because Google looks for to offer quality to the users, and if our Web has quality, Google awards to us lowering the price of the click of our campaigns.

You do not doubt it: it contacts with Cityua if you wish to catch clients in Internet with one reduced investment.

Marketing Online Bilbao

12 Commentaries

  1. Good article. You are right in many things that alive every day: There are companies that want closed budgets for which it depends many factors. Explained very well!

    19-Jun-15 · 1:17 p.m. | Permalink
  2. Cityua

    Thank you very much, Luis 🙂

    19-Oct-15 · 7:32 a.m. | Permalink
  3. Thanks for this article. What important one is the previous definition of budget soon to realise a campaign that has some certain expectations. It is the fundamental first step. Later, if you delegate in a company specialized in the management of publicity in Adwords, they will remove the maximum benefit from each Euro.

    04-Feb-16 · 1:25 p.m. | Permalink
  4. Cityua

    Exact, Inge. Doubt that does not fit without a realistic budget and good professional to the controls, is no campaign that can prevail. But used well and with a campaign correctly planned, AdWords can make wonders.

    Thanks to you by your commentary 🙂 A greeting!

    04-Feb-16 · 1:55 p.m. | Permalink
  5. Good for knowing that, he is to define either the type of campaigns that you are going to work, or is question to study or the subject to begin with right foot in adwords, good article, greetings:).

    13-Feb-16 · 8:20 a.m. | Permalink
  6. Thus it is, Adrián David. Thank you very much by your commentary. A greeting 🙂

    15-Feb-16 · 8:57 a.m. | Permalink
  7. AlejandroHerrera

    A doubt, Does the client pay in advance to Google adwords, and this she represents his “balance to consume available?, digamoslo thus?

    Thanks.

    13-Nov-17 · 11:23 a.m. | Permalink
  8. Good morning Alexander. No, the client only pays reason why she is consuming. There are no advance payments to Google. Only payments by the clicks that you generate. Thanks for your interest and, a greeting! 🙂

    13-Nov-17 · 12:47 p.m. | Permalink
  9. Hello a question how much it is the minimum of balance that I can put since I put 100 pesos Mexican and it says to me that my bank I do not authorize

    29-Ago-18 · 6:32 p.m. | Permalink
  10. Good morning Gerald. Everything depends the results that you want to obtain. That problem in particular that you mention seems to be related not to Google Ads, but to your bank. However, we animated to you to contact with us so that we can study your tactical mission and offer solutions to you. Thank you very much!

    30-Ago-18 · 9:09 a.m. | Permalink
  11. Juan valderrama

    Diganme the cost per month of this service

    11-DIC-18 · 2:11 a.m. | Permalink
  12. Good morning Juan. We will put ourselves in touch with you as rapidly as possible to respond to you in detail. Thanks!

    11-DIC-18 · 10:04 a.m. | Permalink

7 Trackbacks/Pingbacks

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